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Mandeville Marketing featured in Business to Business Newspaper

Five New Zealand companies won awards at this year’s Awards for Promotional Product Excellence run by the Australasian Promotional Products Association (APPA).

Mandeville Marketing and Promotions in Christchurch – Australasian-made Bronze Award for a tap handle key ring, for Strategy Advertising and Design company. Its client, Mico Bathrooms, wanted to raise brand awareness with a premium promotional product and gift as part of a direct marketing campaign; a product that represented the company’s product range but was easy to distribute, and cost effective.

They key ring also subtly promoted Mico’s logo. It was gift wrapped, boxed and distributed nationwide with other communication collateral about the company and its products.

The judges said the extra care taken in the design and production of the product helped the client achieve a long lasting, quality product; the subtle branding was something the target audience would hold onto; and for the budget limitations, this was a great effort in a fully customised gift.

 

 

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